Ray Kroc (Keaton) is a charismatic businessman who for years fighting for their five minutes of fame. However, his every idea turns into a disaster, and the chance to fulfill their dreams decreases day by day. Unexpectedly receives an order from an unknown restaurant in California. Meets McDonald brothers, who invented an innovative system serving food in 30 seconds after placing the order. Ray, delighted revolutionary idea persuades the brothers to create a chain of restaurants throughout the United States. As sprawl fastfoodowego empire, Ray wants to have more and more power.
How much sacrifice to build the most recognizable brand in the world and become one of the greatest personalities of the twentieth century?